Privacy
What we collect
When you take a quiz, we collect: your email address (if you provide one), the answers you selected, the result you got, and any UTM parameters present in the URL when you arrived. On the homepage we also record aggregated reaction taps (emoji reactions on quiz cards) and poll votes. We do not collect names, phone numbers, or any information that identifies your clients.
How we use it
We use your email to send your full result profile and occasional messages from Ally Behavior Centers that we think are worth your time. Aggregated quiz data helps us understand which quizzes resonate and improve the site.
Who sees it
This site is sponsored by Ally Behavior Centers, and data is shared with Ally for the purposes described on the About page. We do not sell your data to third parties.
Cookies and pixels
We use a Meta (Facebook) pixel to measure whether our ads work. You can control tracking through your browser settings and Meta's ad preferences.
Unsubscribe and deletion
To unsubscribe from emails or request deletion of your data, email us at hello@bcbae.com. We'll take care of it.
bcba·e is not affiliated with the BACB®.